Lalaland Experiential Design

When tasked with creating an in-store experience for a brand in Experiential Design, I immediately pictured a store front I hope will someday exist: Lalaland.

I found Dressed in LALA in 2019 and have been obsessed since. They’re equally girly and edgy, and they’re unapologetically different. The mood for the store: girly, punk, sparkly, divine, unique.

Using Adobe Firefly and Photoshop, I created a store that feels other-worldly. Lalaland combines whimsical escapism with the reality of being your best self in bold clothing that makes you feel great.

Use the dressing room to try different styles. Try a color or a pattern you’ve never worn before. Walk the runway and remember how brilliantly you shine.

Wear what you want.

Cart full? Time to check out.

Each Lalaland guest leaves with a store exclusive candle.

Scents include: Unapologetically Bright, Fierce Glow, and Radiating Confidence.

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